CREATIVE

DIRECTOR & 

COPYWRITER

I’M SIOBHAN. I CREATE AND SHAPE CUSTOMER-CENTRIC COMMS FOR ALL SORTS OF BRANDS, BOTH DOWN UNDER AND ABROAD. I’M A BIG CHAMPION OF COPY CRAFT, ACROSS ALL TOUCH POINTS. 1:1 COMMS ARE MY SUPERPOWER. TONE OF VOICE IS MY THING. I’M A PROBLEM SOLVER, NOT A PROBLEM MAKER.

FEATURED
WORK

ANZ ‘Celebrate the now’

Kmart ‘Bright Friday’

Lloyds Bank ‘By your side’

WORK THAT

DEFINES ME